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Google Analytics alternatives

Even though Google Analytics can’t be used in certain locations with default settings, there are a handful of alternatives available.

PostHog

Website analytics, product analytics, experimentation, session recording, feature flags, plugins, warehouse-compatible

Permissive open source Copyleft open source Cloud hosting (US)Self hosting
Fathom

Website analytics

Permissive open source Copyleft open source Cloud hosting (EU/US)Self hosting
Plausible

Website analytics

Permissive open source Copyleft open source Cloud hosting (EU)Self hosting
Matomo

Website analytics

Permissive open source Copyleft open source Cloud hosting (EU)Self hosting
Open Web Analytics

Website analytics, session recording

Permissive open source Copyleft open source Cloud hosting Self hosting
Countly

Website analytics, product analytics, experimentation, plugins

Permissive open source Copyleft open source Cloud hosting Self hosting
GoAccess

Website analytics

Permissive open source Copyleft open source Cloud hosting Self hosting
Pirsch Analytics

Website analytics

Permissive open source Copyleft open source Cloud hosting (EU)Self hosting
Visitor Analytics

Website analytics, heatmaps, session recording

Permissive open source Copyleft open source Cloud hosting Self hosting
66Analytics

Website analytics, heatmaps, session recording

Permissive open source Copyleft open source Cloud hosting Self hosting
Simple Analytics

European privacy-first analytics (without using IP's)

Permissive open source Copyleft open source Cloud hosting (EU)Self hosting
TelemetryDeck

100% anonymized analytics for apps and websites

Permissive open source Copyleft open source Cloud hosting Self hosting
Fugu

Product analytics

Permissive open source Copyleft open source Cloud hosting (EU)Self hosting
Insights

Privacy-focused, cookie-free Google Analytics alternative

Permissive open source Copyleft open source Cloud hosting Self hosting
Umami

Privacy-focused website analytics

Permissive open source Copyleft open source Cloud hosting Self hosting
Chiffre

End-to-end encrypted web analytics (hosted in France)

Permissive open source Copyleft open source Cloud hosting (EU)Self hosting
Piwik PRO

Web analytics platform focused on privacy and data security

Permissive open source Copyleft open source Cloud hosting Self hosting
GoatCounter

Web analytics with Go and SQLite or PostgreSQL, without cookies. Supported by EU NGI.

Permissive open source Copyleft open source Cloud hosting Self hosting
Swetrix

Cookieless and privacy-focused website analytics

Permissive open source Copyleft open source Cloud hosting Self hosting
Counter

Simple and Privacy-friendly web analytics (No Cookies, logging, IPs)

Permissive open source Copyleft open source Cloud hosting Self hosting

Did we miss a privacy-focused Google Analytics alternative? Submit a pull request on GitHub.